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Q/3 Genderissues/ Englisch

13.5.2023

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Q/3 Genderissues
Gender and Identity
Gender isn't only determined by the sex you were born with
Gender is a social construct being held up b
Q/3 Genderissues
Gender and Identity
Gender isn't only determined by the sex you were born with
Gender is a social construct being held up b
Q/3 Genderissues
Gender and Identity
Gender isn't only determined by the sex you were born with
Gender is a social construct being held up b
Q/3 Genderissues
Gender and Identity
Gender isn't only determined by the sex you were born with
Gender is a social construct being held up b
Q/3 Genderissues
Gender and Identity
Gender isn't only determined by the sex you were born with
Gender is a social construct being held up b
Q/3 Genderissues
Gender and Identity
Gender isn't only determined by the sex you were born with
Gender is a social construct being held up b
Q/3 Genderissues
Gender and Identity
Gender isn't only determined by the sex you were born with
Gender is a social construct being held up b

Q/3 Genderissues Gender and Identity Gender isn't only determined by the sex you were born with Gender is a social construct being held up by society and society's values / norms - Society holds a set of stereotypical ideas about how "real" men and women should behave; what they should look like; what they are capable of Gender is a construct people try to identify with because they have been taught to do so ever since they were little more people have started to break out of these norms -> With the female rights movement that has been ongoing since the 1960's, gender roles are constantly on a change, especially for women But Media still supports presenting traditional gender roles, keeping these concepts alive Traditional gender roles Woman Stays at home to take care of the children Idea of typical housewife: cleaning, cooking, washing Responsible for upholding the good image of the household, for making her husband content Pretty, illiterate, hardworking( work doesn't get credited as much though), loyal Weak+ allowed to show emotions Men Goes to work The family and his wife rely on him Responsible for holding up the economic status of a family Powerful, successful, ambitious, educated No weaknesses or feelings Toxic masculinity - Men suffer under the expectations society has for them: if they don't fit the certain ideal of being "masculine" and "muscular" or doing "manly" things like playing sports or not...

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showing any emotions, they often times get swept under the rug and get harassed for not being"enough"- mostly by male peers Toxic feminitiy Women also suffer constantly under the ideals society has for them: even though the standards of beauty seem to have changed a lot compared to recent years It is still hard for a woman to exist if she doesn't own up to the people she sees on the billboards - skinny, trendy, beautiful, great portions... Women get confronted with gender norms on a daily basis through media, the perfect pictured woman is represented The rates of anorexia among girls and young women have grown increasingly high during the past few years - Nature vs. Nurture: Nature Nature refers to how genetics influence an individual's personality Nurture Nurture refers to how their environment impacts their development. This includes childhood experiences, the way they were raised, social relationships and surrounding culture Gender neutral parenting - Girls and boys are being treated differently ever since their birth - meaning they will grow up with certain values and ideas + ideals depending on whether they are male or female - Raising children into individuals with pre-set conditions and standards (girls are good at drawing and reading; boys advance in sports and mathematics) After growing up, they get exposed to different things - girls to commercials in which the ideal woman is shown as desirable or caring, while men are being presented as strong and muscular - It pushes young adults even more into certain roles and standards which they try to adapt to to fit the standard To prevent the children from putting them in gender roles, many parents Start to raise their children in a gender-neutral way Raising gender-neutral babies is a concept in which children are raised as neither boys nor girls. Parents avoid reinforcing the stereotypical boy/girl binary through toys, clothing etc. The idea is to give the child more autonomy over their identity, the ability to express their gender and not impose unnecessary gender roles. According to parents it is an opportunity for generational change that frees children from the limitations of the gender binary. Positive aspects: children will have the capacity for choice and self-determination they can have more interests and hobbies, they are not limited by gender expectations, and they may have an increased awareness of identity, confidence, and self-esteem Sweden's gender-neutral pre-school Sweden takes gender issues seriously, and for a number of years now, the government has been taking its battle to the playground. Gender advisers are now common in schools, and it is part of the national curriculum to work against discrimination of all kinds. Sweden is often praised as being one of the most equal countries in the world when it comes to gender - Negative aspects: If the child does not identify with any particular gender, they might find it difficult to mingle with other children as the world is still not broad-minded enough to let this slide, they could get bullied by others Avoiding all gender-specific pronouns at home and outside will be difficult for parents There is always the risk for pushing gender-neutrality onto the child. They might get them consumed and they could suffer from an identity crises We don't know if the effects of gender neutral parenting will stay in the future, society is always changing Schönheitsideale im Wandel (Sonette von Shakespeare) even in the past, people's striving for beauty and attractiveness played an important role in society "Beauty is never something absolute and unchangeable, it varies from country to country and culture to culture. Beauty is never something objective, but always a subjective assessment that reflects the respective aesthetic taste The ideal conception of female attractiveness ranges between femininity and youthfulness. the female body ideals changed very strongly, the image of the man however remained clearly more stable Balance of proportion - - already in the ancient times the ideal of beauty were voluptuous curves, fertility symbol - In general, a beautiful body was considered a status symbol, and obesity was considered a flaw, but later on obesity was no longer considered a flaw, but an indication of wealth. later however, there was a change in the female ideal of beauty, due to the influence of Christianity Slender, almost androgynous bodies with fair skin were considered as beautiful in the Renaissance curves, strong hips were again accepted as an expression of sensual femininity 10 years the trend changed in favor of the androgynous type of women - Beauty standards and social media men and woman have found themselves battling identity issues due to unrealistic beauty standards set by what they see on social media Tons of celebrities promote themselves by creating an image of perfection Therefore they subconsciously soak everything up and before we know it, those ideals of beauty have become the standard by which they measure everything else, especially ourselves Idealism is a huge problem, because it doesn't represent the reality The perfect image of having a great body is often a combination of gym, sometimes plastic surgeries and a lot of photoshop The unrealistic body type and false representation leads to low self-esteem and insecurities - The end of the 19th century marked the beginning of the puritanical performance ethic: corpulence was associated with inertia and slimness stood for success - Since then, the media have shaped the ideal of beauty and sets a false representation of beauty ideals Gender stereotypes in advertising Gender stereotypes are a generalized view about attributes or characteristics that are ought to be possessed by either man or woman or roles that are should be performed by men or woman. Gender stereotypes are characterized in four dimensions: - gender stereotypes concerning physical characteristics role behaviors - occupational status personality traits In advertising, gender stereotypes are often portrayed as a combination of different aspects How man and woman are portrayed stereotyped depictions of women tend to portray slim women Adult woman are portrayed as housewives Often sexualised and is made to appear as if the woman is enjoying being stared at - the stereotyped depictions of men rather emphasize athleticism and muscularity, are despicted powerful and independent shown in work settings and are used to advertise electronic, automotive The effects of advertising in general The representations we see in advertising influence our mindset and behavior; dangerous because advertising often times doesn't represent the reality However consumers still think we also need to be physically attractive (thin and fair) or that a man has to muscular like them These kinds of advertisements advocate certain body types as desirable and assert that attaining that is not a choice but a necessity -> problematic, because they lead to body image issues and insecurities - Another negative effect of using gender stereotypes in advertising is the career disadvantages of not considering some occupations due to the prolonged exposure to occupational gender role stereotypes The effects of advertising on children From a very early age, children are influenced by what they see in ads. When it comes to the effects of advertising on children, these representations influence our children's interests, behaviours and aspirations from a very early age Girls start to learn that they are expected to be attractive, cooperative and caring, while boys learn that they are expected to be strong, active and independent. - broadcast a picture that they have to fit the image Reasons for using stereotypes in advertising advertisers are aware of using gender stereotypes and view them as useful tools, that have quick effects and are at least partly based on truths, in that they represent the societal view of gender roles the advertising practitioners perceived that consumers find stereotypes attractive -