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nouns are they negative or positive? How does the speaker use the language to strengthen, judge, criticise, soften his and his opponent's arguments? Assessment What are your reactions to the speaker, the topic, the speech, some arguments? Why? Analysing a speech I II = IV V Situation Where/when was the speech held? Who was the target audience? Which media were used? What was the occasion for the speech? What do you know about the speaker? Contents What was the theme? What interest area is the origin of these thoughts, reactions? List the main theses. What is the speaker's perspective on the world based on what he/she said? Intention What is the speaker's aim/goal? How did he/she achieve that? How does the speaker present himself/herself? Does the speaker speak directly and openly about his/her own personal opinion? Does the speaker try to inform, teach, attack or defend people? Does he/she dramatize events or appease/calm the situation, his listeners? Does he explain, make you think about something, manipulate the listeners/readers? Does he balance his arguments or are his arguments slanted? Does the speech confirm a generally accepted opinion or does it encourage you to think more deeply about the theme? What words are important to the speaker? Structure and rhetorical elements Outline the speech. Which types of argumentation (general standards, authority, analogy or indirect) are used? How does the speaker support his arguments? Are the thoughts logical or associative? What special (rhetorical) elements are used? Does the speech reflect a certain social class, professional group? What imagery is used? What sentence structure does the speaker use? Look at the adjectives and nouns are they negative or positive? How does the speaker use the language to strengthen, judge, criticise, soften his and his opponent's arguments? Assessment What are your reactions to the speaker, the topic, the speech, some arguments? Why?