WHY DO YOU BOTHER WITH OLD-FASHIONED MEDIA WHEN YOU COULD HAVE MYSPACE, FLICKR, GOOGLE, FACEBOOK, TWITTER AND CRAIGSLIST? Text Cartoon-analysis HOPE Geräusche TAP Objekte Ort: bar/café PASS ME THE SPORTS SECTION. Text Personen DO Mike Keefe THE DENVER POST 12.10.08 The given cartoon about the new and old media from the author Mike Keefe was published on the 12th of October 2008 at the website caglecartoons.com. The act takes part in a café or a bar in the city. The focused position is positioned outside of the café but the action takes part in the café. There are two customers sitting at the counter of the café. The one boy on the left is younger than the right man is. Visionable things that might be important for the course of the acting could be the coffee-machine, the newspaper, the mobile phone, and the clothing from each of the persons. There are two major symbols: the newspaper from the older person and the mobile phone from the younger person. 7 www.caglecartoons.com The right person stands for the millennial generation because he is reading the newspaper. The left person represents the generation z because his clothing is more causal than the respectable clothing from the older man on the right. In the following Text, I am going to analyze the key message and other important factors. The body language of the right person tells that he acts...
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immodestly because of the way he orders the younger person to give him the sports section of the newspaper. The left person confronts him with his thoughts. So the left person complains about the right person in contrast to the newspaper. He does ask why he is using the newspaper when there is a big ability to use google, Facebook, Twitter, news-apps, etc.? I can tell that the younger person gets his information from his mobile phone because there is a phone in his hand and there are sounds in the cartoon (tap, tap, tap). In addition to the speech balloons, there is support from the bubbles because they express and describe the action in a way we can understand. This is a major must-have to be able to analyze the given cartoon. Besides the speech bubbles, the two persons are important too. The young person on the left stands for the generation z, so the generation growing up with technical media. So he can use that given technical equipment but the older person seems to have a problem with it. It could be that point or I could assume that he prefers to use those old-fashioned media. This cartoon contains the key-message that the media opportunity from the previous generation (millennium) will partly die out due to the reasons that everybody in this modern world has the ability to keep all important information in one little phone so why should you as a casual person prefer the harder way? In contrast to the newspaper, there is an advantage: the structure is clearer, as it is on mobile media. If you decide to read the newest information about the previous football game and you decide to type it into google, you will get lots of information about football games worldwide, but the ne spaper will give you structure. You can decide which type you want to choose (fierceness). Another interesting point is that the new, modern way of globalization is, that it will save lots of paper and will benefit the economy.